Introduction:
If you’re creating niche sites, doing video marketing and/or running paid ads, you absolutely MUST do keyword research. Without doing any research, you’ll be going in blind.
You can do keyword research in 2 ways…
- Manually
- Use a reliable keyword research tool
The only advantage of doing it manually is that it will save you some money. But the disadvantages are many. Not only is keyword research time consuming and draining, but it’s very difficult to calculate a keyword’s competitiveness on your own.
The competitiveness score relies on a multitude of metrics and just finding these out is just too tiresome.
Which leaves you with the second option – using a keyword research tool. With a good tool, you’ll get in-depth data in minutes. You’ll be able to compile a long list of keywords to target, you’ll know your chances of ranking for a keyword before you even start and most importantly, you’d be able to do it all fast and without much effort.
There are many keyword research tools on the market because thousands of marketers need these tools – and where there’s money to be made, you can bet that there will be competition.
That’s good and bad news for you. The good news is that the competition forces many of these tools to keep improving and getting better… the bad news is that it can be overwhelming for you when it comes to choosing one.
During our research, we found that if you’re a beginner or intermediate marketer, one of the best keyword research tools you could get is KWFinder.
Let’s see why this is one of the most popular tools on the market…
The Pros
- Free plan
Nothing like a 10-day free trial for you to test out the software and get the hang of it. You get access to all these features in KWFinder for 10 days:
- KWFinder
- SERPChecker
- SERPWatcher
- LinkMiner
- SiteProfiler
With these tools, you can definitely see what KWFinder is capable of, even though there are usage limits on the free plan. You’ll definitely want to upgrade once you see what it does.
- Intuitive user interface
The dashboard on KWFinder is easy to use and uncluttered, unlike many other keyword tools that look complicated and overwhelming.
- Multiple keyword research options
You’ll be able to browse keywords by their domain. Or you could compile a list by searching for one seed keyword or you could use one of the 3 features below:
- Question – With this feature, KWFinder will dig up the most commonly asked questions related to the keyword you’re searching for.
- Related keywords – These keywords are also known as LSI keywords and are words commonly associated with the keyword you’re searching for. KWFinder will find these too.
- Autocomplete – KWFinder will append and prepend your chosen keyword with different letters and words to come up with even more results and keywords for you to target. This is all done in minutes!
You’ll never be short of keywords with KWFinder.
- Very accurate
Many users have reported that the keyword difficulty score provided by KWFinder is highly accurate. If it says a keyword is difficult to rank for, you can bet it is.
And if it says you can rank for a particular keyword, you’ll definitely want to try ranking for it. Many keyword tools drop the ball here and their keyword competitiveness scores aren’t really accurate.
KWFinder really shines in this aspect and make things extra helpful for beginner marketers.
- Metrics
You’ll be provided with metrics such as: CPC, PPC, monthly search volume, keyword difficulty score and trends. KWFinder uses Moz and Majestic data to generate results.
Unlike tools such as Ahrefs or SEMrush, KWFinder doesn’t provide as much data – and that’s a good thing. Most marketers don’t need all the data that the in-depth tools provide.
They just need the basic, crucial information to decide if a keyword is worth going after. That’s exactly the info that KWFinder gives you. It doesn’t overwhelm you by dumping a pile of data you won’t need.
This is why more and more people prefer KWFinder. It’s a lean keyword tool made for the marketer who doesn’t have time to waste crunching numbers and studying analytics.
- Support
If you have any issues with KWFinder, you can get prompt support via live chat or email.
The Cons
For some marketers, the limited data that KWFinder produces may be a deal breaker. They may prefer more advanced tools like SEMrush. That’s fine. Not everything is perfect for everybody. That said, KWFinder will be a good fit for most marketers.
The tool doesn’t really provide much in the way of competitor research. So that’s another downside.
KWFinder has a 48-hour money back guarantee. No one really knows what’s up with that or why its only 2 days. We wish it could have been at least 7 days… but it is what it is.
Should You Get It?
A definite yes. We love the clean look, the streamlined data, the speed and the features!
This is truly an awesome keyword tool that you’ll use over and over in your niche marketing. This is one of those tools that’s a must have if you’re building niche sites or in any online marketing business that requires keyword research.
Give it a try and you’ll be amazed at what it does – and how eye-opening the keyword results will be. Truly fantastic tool.